You are likely wondering in what possible way it could  benefit your law firm’s blog to be connected to Twitter-after all, how much good can a mere 140 characters possibly do? Well, let’s talk about how it works before getting into the why you care. After you sign up and create a user name on Twitter’s web site you can post short messages, called “tweets,” which appear both on the law firm website and on cell phones and other applications. Once you are a member, you can choose who you want to follow, whether it is someone you know, or merely someone who sounds interesting. Others can do the same to receive your messages, and if you prefer to be a bit less public you can control the visibility of your messages to only those people you approve. Okay, simple enough, now the “why” of connecting Twitter to your legal website’s blog pages.

Expand your Contacts

Through websites, blogging, speaking, or being a part of bar committees, most attorneys are pretty well networked, yet you may be pleasantly surprised at how many new contacts you can make—many of them with incredible potential value to you and your firm. Like everyone else on Twitter, you will have a profile page with links to your firm’s website or blog. Just as you may click on other blogs that sound particularly interesting, so will others do for your blog.

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Our own first impression of Twitter was simply “way too much information.” Perhaps that was due to the fact that I was reading tweets belonging to my elderly aunt and several of my cousins in New York. While Twitter can provide a glimpse into the lives of others, it doesn’t have to be an inappropriate glimpse which can tarnish your image as a professional lawyer. If your posts show you writing a brief, preparing for a deposition, this only increases the image you want to portray as a hard-working attorney. If, however, your posts tell others you are going out for drinks with the guys, or taking a nap, think twice about how this information appears to your followers. In other words, Twitter can enhance your image or degrade it, and you know which one you’re aiming for.

News

Many lawyers and law firms already use Twitter to send out news and press releases by posting a headline with an accompanying web link. Think about how often most people check their cell phones, even when at work. You can get out the news that is important to your firm, quickly and easily to a multitude of people—what could be better?

Bring More Traffic to Your Website

Any time you post something new or different on your website or your blog, mention it in a tweet with a link to the full post. There are some tools you can download (such as Twitterfeed) that will let you do this automatically, anytime you post to your firm’s blog. This is an almost sure-fire way to bring more people, most especially potential clients to your website. Once there, they are likely to take a look around, and, if they are not in the market for an attorney, they can tell a friend who is. A California blogger was threatened with a lawsuit over comments he made online, he immediately turned to Twitter to find an attorney—you can find clients and they can find you. This sounds like a near-perfect setup!

Talk to Colleagues

Some lawyers ask questions via Twitter, comment on pertinent news, or share articles; you can reply to others either publicly or privately. You can send a direct message to anyone on Twitter, which is visible only to them; kind of like instant messaging if you need a quick question or answer from a colleague. By monitoring the tweets among your circle of colleagues, you will be able to get a handle on the current topics, or see what people are saying about your firm, your client, or your services.

Get Court Updates

Although your particular city may not have jumped on the Twitter bandwagon just yet, courts in Philadelphia recent launched a Twitter feed which contains news and announcements relating to the court. We expect more courts to follow suit shortly. You could quickly find out if a judge is out for the day, affecting your own schedule, or other items of interest. Not only federal agencies and members of Congress are using Twitter, but the even the White House! You can find a list of federal government Twitter feeds at Twitter Fan Wiki.

Twitter can be a great asset to your law firm and your practice, as long as you always consider the consequences before posting. In such a casual setting, you can unwittingly create an attorney-client relationship or overstep an ethical rule, so to avoid getting yourself into trouble, be very aware of the results of your posts.

Want FREE HELP and ADVICE concerning your law firm Twitter and social media marketing? Call (769) 218-6099 for more information today by speaking to an expert, not a sales person.

It is likely that you usually read about all the things you can do to improve your legal website and make it stand out from all the rest. However, there are things that we do without thinking too much about them, which can really hurt our website.  Remember that one of the factors responsible for the traffic your legal website attracts is the inbound link profile to your particular site. If you make substantial changes to your website, you have to consider whether or not those links are still valid. While the search engine can’t necessarily determine whether the links are still valid, what they can do is reduce the effective value of the inbound links until they see if people are removing your links after changes to your website.  If you want to keep the ranking of your law firm website stable, then you should think about the following issues, especially if you have recently implemented or are contemplating changes.

Watch Out For Duplicate Content

Having duplicate content on your website can seriously destroy your search engine ranking position. If you’re wondering what constitutes duplicate content, this basically means having the same content on two or more pages of your website. You may have even done this deliberately in an attempt to reiterate or emphasize certain aspects of your law firm’s specialty, but be aware that Google is not a fan of duplicate content. Keeping archive pages on your site can also fall under duplicate content unless they are indexed through your robot.txt. You could also write custom summaries of your legal articles rather than posting the entire post on the main page.

Domain Change

If you have started out your website using a .net, and are now able to obtain a .com variant of your domain, you may think this is a good thing, but beware of making this type of change, as it will be seen as a huge change by search engines, especially if you also add in a website re-design. While change can be good, this is one you need to be very cautious of. Should you implement a relatively simple domain change, the search engines may believe that people who linked to your old domain will no longer link to your new domain. Even if you properly implement a 301 redirect, you may still have significant setbacks in your website traffic. Even if you have only implemented a new content management system, it may still take weeks or months for search engines to “get it”, leaving your legal website being vulnerable and somewhat devalued.

Theme Changes

If your legal firm currently specializes in personal liability, but is branching out into family law as well, it will take time for the family law section to receive the trust and authority conveyed by the current inbound links, and the value of the personal liability links may also end up being devalued. A theme change may seem obvious to we humans, but to search engines, even adding a significant amount of content to pages that previously had only a directory of links can be seen as a significant theme change. Be careful when implementing major theme changes to your law firm’s website unless you are prepared to be bumped back a few spaces and scratch your way back up to the top.

Appearing to Change Owners

Search engines relate the way one website links to another to trust in the owner, therefore the question begs, “if the owner changes, is the trust still there?” Many times the search engine may offer a resounding “no” to that question. If you have only changed the e-mail address of the administrative contact it will not likely be seen as a major change or violation of trust, especially if you are not making other significant changes at the same time. However, changing the name or address of the registrant is likely to be interpreted by search engines as a change in owner, so avoid making major changes to your legal website and a change to registrant name or address at all costs. If you must change the registrant, do it as a standalone, then wait before making any other changes.

The main principle you must remember is that search engines use algorithms to make their complex determinations when deciding who gets ranked highest, and algorithms are still not quite as smart as a real human being at figuring out exactly what a material change consists of.

Want FREE ADVICE from expert law firm website design and search engine optimization experts? Call (769) 218-6099 to speak with experts, not sales people.

There is a good chance that the new Google TV—just announced in May of this year– could have a much larger impact on the Internet than we can imagine at this point.  If you feel like you’ve been left out of the loop, and are wondering what the heck Google TV is, well….Google TV is essentially a software platform which, for the moment, Logitech, Sony, and DISH will support. Google TV will sit on top of your existing DISH satellite, etc., and should be compatible with whatever you presently use whether it is cable or satellite box with all relevant subscriptions. Once you start the Google TV device you will be greeted by a simple search bar, much like the search bar on your computer. You type in what you want to watch, whether it is a television station, or a particular show.

Should you wish to watch something that only exists on Amazon’s streaming service, you’ll be taken to Amazon’s webpage through Chrome where the video will stream. With this hybrid mixture of web and television, you can view multiple sources of information in multiple panes on your television screen. Google TV’s hardware specs include Bluetooth and Wi-fi, enabling you to load a webpage on your Android phone and beam it directly to your television set. And speaking of Android—Google TV includes complete access to the Android App Store, and believes that most any app will run fine on Google TV.

Online Advertising

So now you know what Google TV is, just how does it affect your law firm and your legal firm’s website? Well, Google is placing their search at what could possibly be the best place to reach us in our own homes—the television set. Google TV puts the entire web right at your fingertips any time you watch TV; if you happen to see a commercial for an item, or hear something interesting mentioned in a television show, you can then flip over to the web, find the item, and buy it—without ever leaving your couch.  Google TV will put national advertisements—your ads—right in front of multitudes of eyes.

What to Expect With TV Advertising

Television allows you to reach a much wider audience than virtually any other advertising medium, allowing you to expand on the benefits of your law firm’s services, building a trust in your firm’s name, while generating awareness and demand for your services. Television ad campaigns require time and commitment to allow you to reap the very best results; typically ads should air for no less than 3-4 weeks to get your message through and register an impact. Television advertising is a bit different than other types of advertising, and requires a few tricks to ensure your advertisement is noticed.

• Understand that content is everything; get your users to the content in the most expedient manner possible. Users will abandon a screen when the navigation frustrates them, or they can’t seem to get to the point quickly.
• Remember you are in the living room or bedroom of your viewers, so think about what viewers would or would not want to do while watching TV with family and friends. Television is a social activity, so consider how groups might use your website as well.
• Make it as easy as possible by offering simple choices and making actions obvious and easy to select—your navigation must be easy enough for a remote control. Take out anything non-essential, and make the primary action reachable in one click. Make it simple for users to return to their previous location, and limit vertical scrolling as much as possible.
• Use simple, highly readable fonts and limit each paragraph to no more than 90 words. Break your text into small chunks which can be read at a glance, and remember that light text on dark background is slightly easier to read.

While Google TV may not yet change how your law firm’s website operates, the possibility that it will, in the future, is very strong. With the average American watching over 150 hours of television per month, Google TV will allow you, the advertiser, the opportunity to engage with your potential clients while they are consuming entertainment or information. You will be able to convey your firm’s  message through sight, sound and motion, and build the crucial credibility and trust in your business at the same time. Television advertising can be an incredibly successful way to grow your business, and Google TV is set to make television advertising literally explode.

FREE ADVICE concerning all of your questions or concerns about law firm websites or online marketing. Call (769) 218-6099 to talk with a marketing expert (not a sales rep).

Monitoring your website’s traffic should be one of your top priorities as you must determine the scope of incoming traffic on your website. Understanding your users and their particular habits leads to substantial increases in your market profits. Ask yourself why your visitors come to your site? Where are they coming from, and how much time do they spend navigating around your firm’s website? Which pages are the most viewed, and which have valuable content, but few visitors? The answers to these questions can give you truly crucial information to enhance the performance of your website. A statistics tracking program can be an invaluable resource which can enable you to vastly improve your web growth by supplying you with the information you need. The ultimate goal, of course, is to understand your visitor’s needs while generating more revenue for your law firm. There are several types of statistics tracking programs available such as:

• Stat Counter
If you are relatively new to the game, StatCounter is a good basic program which is gives you real- time detailed web stats on your visitors. With a simple piece of code on your web page or blog you will be able to analyze and monitor your website’s visitors. You will have a choice of two levels of
service with StatCounter; the first level is totally free and gives you a fair amount of options to track visitors, however it is limited to 100 pages of counting. You can work around this by assigning sections of your website as projects, then each “project” will have the 100 page limit, otherwise upgrade to the second level, which gives you more pages, but costs a fairly small amount. You can go to http://www.statcounter.com for more information.

• Google Analytics
Google Analytics is the web analytics solution that can give you deeper insights into your website traffic and marketing effectiveness by allowing you to see and analyze your traffic data in an entirely new way. Google Analytics will give you the tools to write better-targeted ads, thereby creating a higher conversion website. While Google Analytics is similar to StatCounter in that you paste a piece of code into your webpages, but also has some great tie-ins with adsense/adwords. Google Analytics is also free, and has a huge page view limit, so no worries. Google Analytics is a bit more complicated than StatCounter, but not impossibly so.

• AWStats
If you are a more advanced user, or have someone on staff who is, AWStats evaluates your website statistics, providing a full log analysis which includes the number of visits, the number of unique visitors, including their domains and countries, and many other personalized reports which will aid you in your marketing strategy. This is considered to be the best free program you can get
to analyze statistics on your website, but is definitely not for beginners; you will be required to
upload the program to your server, and probably make some minor modifications, depending on
where you load it.

Once you have a statistics program in place, you will be able to see clearly where your visitors are coming from, how long they spend on your website, where they stop to read, (meaning the content definitely caught their eye) and any other information that can help you make the necessary adjustments to your website in order to generate the traffic you want.

Want FREE ADVICE concerning how to set up and interpret your traffic reports? Call the 11 year veterans of law firm website marketing at Lawyer Success, Inc. by calling (769) 218-6099.

First impressions, as we all know, are critical, and when visitor’s surf your law firm’s website, they will immediately judge your company strictly on the look of your website.  This could be the first time your visitor has seen or heard of your law firm. They are likely in some sort of trouble, or need, and find themselves in search of the best law firm for their particular issue. While it may seem rather shallow in some ways, the appropriate color choices, image selection, smart page layouts and visually intriguing graphic design will determine if your visitor clicks away to a more visually appealing website or stays put.

Lawyer websites come with a particular set of requirements, the first being the need to combine sophistication, uniqueness and professionalism in a warm, welcoming, and easy-to-understand presentation. The legal profession is still a serious business and while your website must reflect that, it also needs to be accessible to the average person—no “legalese” allowed when trying to bring clients into your firm. Whether you are a small, single attorney practice, or a large, international law firm, you need to leave an impression to your website visitors that your firm, while professional and solid, is also made up of real people who are ready and extremely able to help you.

Custom Legal Website Design

If you hire a professional company to design your law firm’s website, they will ask pertinent questions which will enable them to examine your overall online marketing strategy from all angles. The idea is to reflect your unique business in all its aspects onto your legal website. You will discuss all the components that will come together to create your one of a kind website such as keywords, taglines, slogans, navigation menus and logos. When creating your website, keep these thoughts in mind:

• Understand search for attorneys; learn how normal people search for a lawyer to represent them on the internet. You might be surprised to find that the words you use to describe your law firm might not be the same words a visitor would use.
• Understand your website’s keywords–they are the foundation of your law firm’s SEO campaign, therefore you must be vigilant when building your website around your carefully chosen keywords.
• Use legal industry keywords strategically because each page on your website is a potential doorway to your law firm. More doors=more opportunities for prospective clients to enter in.
• Use your keywords in the page titles which are displayed at the top of the browser. Each page title should be unique according to the very latest website requirements.
• Use keywords in your content, however not to the extent that it becomes stilted or unreadable. Use the keywords in their proper context, and avoid at all costs “stuffing” keywords into your content.
• Incorporate links in your law firm’s website. Search engines follow the online community, which includes what the community is saying about you and your website. For search results to remain relevant, the sites which remain at the top must be rewarded. If a page receives links to it from a site that is already highly ranked, it will help boost the search engine rankings of the receiving site as well.

Creating a website design that will bring you the type of clients your firm wants is a skill and an art; you owe it to your firm to hire the very best website designer around. After all, would you wear your old sweatpants and t-shirt to an interview? Of course not, because you desire to make a great first impression. Your website needs to “dress up” and make the same unforgettable impression.

Free lawyer website coaching calls available by calling (769) 218-6099 hassle free assistance.

There is an absolute myriad of information available on the internet. People from every inch of the world have a literal web of information available at the push of a button. Therefore, you must introduce YOUR particular information as quickly and as professionally as possible in order to run far ahead of the pack. One key way to go about presenting the favorable information that you want to be known for is through social networking.

Social networking sites, such as Linkeden and Facebook, are very powerful tools when it comes to marketing your legal practice. There are also social networking sites available to lawyers and lawyers alone. Social networking can make a large firm seem small and personable and an individual seem larger than life. The best possible way to go about designing and maintaining a successful social networking site is to have a lawyer website designer tend to the details of making the perfect lawyer website design. You may be a professional when it comes to law, but the niche of lawyer website design is the profession of lawyer website designers. These are the individuals that could literally make you or break you in the world of social networking.

Also a very cost effective marketing plan, lawyer website designers can spread your practices key qualities amongst an abundance of social networking sites. Your name will be popping up on search engines everywhere, one click leading to a virtual treasure trove of information on your law practice. A sort of amped up directory, lawyer website designers can tweak your listing to be so much more than a simple address and telephone number. You can provide reviews, testimonials, awards, basically anything that you would find as desirable to be known to the public, to be known for.

Another benefit of social networking is the ability to find people that can help you. For example, searches can be done for potential new business and also for business that provide services to legal practices. Jobs can be found as can new hires.

Social networking is beneficial to lawyers in so many ways. A dynamic lawyer website designer with a clear vision of a supreme lawyer website design is detrimental to your practices future. A skillful designer partnered with an unmitigated lawyer could prove to be virtually unstoppable. A successful social networking site could prove to be ultimately the wisest decision you could make to boost your business’ notoriety.

Call Lawyer Success, Inc. at (769) 218-6099 if you would like a free consultation regarding social networking marketing and strategic planning.

There is a wide range of websites that are available in this day and age. This is not surprising given the fact that there are indeed so many operations and processes that have migrated online and which are able to give a world of convenience to users. This is one of the main reasons why a lot of lawyers want to use the services of capable and experienced lawyer website designer in order to have a world class website that is all so alluring to users and is also able to attract a number of online users.  As the website deisgn companies specialize into different niches, Lawyer Success has been producing high quality lawyer websites for over 8 years.

When you hire a skilled lawyer website designer, you are able to get across your vision for the website across so that you will be able to get a website that is exactly as per your specifications. This is quite suitable for those who would like to make sure that their website gets a lot of traffic. This is possible only if your website has something distinctive in its lawyer website design specifications that other competing sites are not able to offer at all.

Planning and developing an effective website is tough work and if you want to do it on your own, you risk making the types of mistakes that could cost your ability to have success.  Just as many people could file their own bankruptcy or divorce forms, this is would be inadvisable by any legal professional who understands all the potential pitfalls and unseen issues, it is advisable for you to look at Lawyer Success, Inc. as your partner in effective lawyer website design.

Our website design service produces some of the most top notch and top in class lawyer website designs available to take care of your deepest website designing needs. This is indeed quite an effective and systematic way to go about designing and configuring a suitable website that is able to attract a lot of traffic online.

There are a lot of people who are looking online for legal services. If you are able to put out unique and attractive content to catch their attention, you would be able to ensure that this catches their eye and that you would be able to garner a large part of the market. It also helps to have it optimized n terms of search engine optimization so that you are able to get a lot of traffic that can get translated later into dollar value business for you. This is the basic objective of a lawyer website and if you are successful you will be amazed at the results.

Call Lawyer Success, Inc today and speak to one of our veteran lawyer website design and search marketing specialists about your needs today. Call (769) 218-6099.

The legal profession is quite dynamic and progressive too. There are quite a lot of instances of this when you find that lawyers as well as their clients are quite clued in about what is happening in the world around them. This is why it has become very imperative for lawyers to evaluate lawyer website design options that would help them have a website that suits them and potential clients very well. We live in a highly networked world and more  businesses today leverage their business assets on the Web this day and age. It is thus natural that people should also expect that lawyers have websites online which is why a suitable lawyer website designer is needed.

Getting online is not a simple task as you need to look at various aspects of the value proposition that is being sought to be put out for the benefit of your clients. An effective and competent lawyer website design process looks at the various variables that are essential to ensuring that the website that is designed is top of the class and is also able to make a difference to your law business in dollar terms. This is where a good lawyer website designer would make it easy for you to know what really ticks and what can get a lot of focused traffic to your website.

With good lawyer website design, it is possible to look at various elements of how to convert mere online traffic into business for you. There would be a lot of unique design elements and also effective SEO that will help you in your quest to gaining the hearts and mind share of clients and prospective customers. The skill of a competent lawyer website designer lies not only in the look and feel of the website but also the fact that it has to be quite attractive as well as appealing.  This is where Lawyer Success makes a lot of sense as it is able to help you get the right kind of design that will get your online law business soaring like nothing else can.

With LawyerSuccess.com it is easy to ensure that you get professional advice and superior tips on how to make your lawyer website work. This is the result of years of expertise that this site offers and the many rich experiences in helping lawyer firms in being successful. After all, expertise and proficiency does not come in a day and you need your website to be in safe hands that will make it reach heights of excellence which Lawyer Success is able to assure.

Call Lawyer Success to see the search engine optimization and design samples that have generated results for our clients for over 8 years. We have over 11 years of experience helping law firms of all sizes generate more leads from the Web. Call (769) 218-6099 for a free consultation.

The Web is a complicated and yet very simple way to generate high quality legal clients. The problem is, there are many people in our industry who claim to be experienced law firm Internet marketers or search engine optimization experts. In fact, my kids are learning how to create a Web site in grade school.

But I am not about to turn my business or financial goals over to them. Not yet any way.  The other issue is most of these “website designers” do not have a clue about the practice of law, the Rules of Professional Conduct that govern lawyer advertising or your the ideal clients to target for your practice.

The bottom line is this. If you realize the full value of having one of the best law firm websites in your market, then this advice will serve you well. First I would like to say that having the best law firm website is going to be expensive, BUT it will never COST you anything!  What I mean is; you will pay a decent amount of money to generate leads for your law firm because there are many hours required to generate the amount of traffic needed. It takes 100 visits to your website to generate 1 new law firm client. But it won’t cost you anything as it will become a new profit center for your firm. The wealthy become wealthy by creating multiple streams of income and make the proper investments to launch each new profit center.

So if you want 20 new clients a month, it will take about 2,000 visits per month to generate that volume of business. So how do you generate 2,000 or more visits to your website? Do you run a Pay Per Click campaign?  Well, you could but with the average price at about $15 per click and about 1/3 of your clicks coming from your competitors checking your website out, this is not such a great idea.

So, we need focus on four things and do them very well in order to generate and convert as much traffic as possible. In doing so, you can forget about doing any other advertising because you won’t need it. This website generates numerous clients per day for our company and we simply do no other advertising. Think about how much money you would save by cutting out the phone books, online legal directories, Pay Per Click, etc. In fact, we don’t even spend a dime in Pay Per Click advertising at all saving us 1,000s of dollars every single month.

So lets get started. In order for you law firm to have the very best and most effective law firm website in your market we need to focus on 4 things and do them very, very well.

1. You need a good solution. You need a website that is very professionally designed with simple navigation, content structure and call to action themes throughout. If you want cheap clients offer them a cheap looking website. If you want top cases or top clients, you have to present your law firm in a much more high tech and professional way.
2. You need the best search engine optimization strategy - If you want Google, Yahoo, AOL or Bing to take notice of your law firm website, return often and index you for the very best keyword phrases, you have to give the search engine robots what they are looking for. That is clean, organized and index-able text content and HTML/PHP code.
3. You need a Content Strategy – Does your firm write content to generate more traffic or  to generate more  new clients. They are not the same thing. I have a client who was killing himself every day using Dream Weaver (a popular web page building software program) and creating new pages and new content for his website. He was spending hours just to create a couple of new pages. Worse of all he was writing the wrong king of content.  Sure, the content he was writing generated tens of thousands of hits every month to his site but he was not getting calls. I showed him that the type of content he needed to write needed to target the searches people were using to hire a law firm like his. He now enjoys the extra time he has using our system and his “new content” generates many new clients daily.
4. You need to comprehensive plan for Web Access Diversification – There are so many places to advertise your law practice. New websites are popping up daily. Site like: attorney directories, social media, legal and business networking, article sites, and the list could go on forever. How do you spend your time effectively managing these sites? How do you discover and add yourself to new ones? How do you know which ones to really work and which ones to set and forget? A comprehensive plan along with an experience Internet marketing consultant can make this simple, fast and effective.

At Lawyer Success, we have been involved with law firm Internet marketing and developing the very best law firm websites since 2003. Our founder and chief law firm Internet marketing advisor, James Greenier, has worked with 7 of the top 10 most trafficked legal sites on the Web. Take advantage of his expertise to help get your practice above the competitive threshold and in to success. Call (769) 218-6099 today!

A recent poll of law firms performed by an independent market research firm in Chicago shows that law firms are turning to the Web to generate new business and to position themselves for the future.

* 54% of law firm poll respondents said that they have redesigned their law firm website within the past 2 years.

* 88% of law firm poll respondents said that the are more confident in the Web as far as generating new business today than they were last year.

* 15% of the law firm poll’s  respondents said now use Twitter as an alternative method for generating online relationships and traffic to their website.

* Over 83% of the law firm respondents were using at least one other social media site, such as YouTube, LinkedIn, Twitter, etc.

If you have any questions related to social media networking for attorneys or if you would like assistance in generating more leads to your law firm, call James Greenier at (769) 218-6099 for more information.

11 years in this business has taught me a lot about how attorneys manage their time.  The practice of law can be very mentally exhausting and most attorneys tend to unwind during the lull moments at the law office. However, let me show you how 15 minutes a day can make a huge impact with your law firm’s lead generation and marketing results.

Imagine generating all the new business you could ever want or need by simply spending 15 minutes a day following a step by step program that will generate enormous volumes of leads in to you law practice.  Well, why would someone want more business when many attorneys have more than enough?

The answer is simple.  By generating more new prospects in to your law practice you can be more selective about the cases and clients you take on. Also imagine slashing your whole entire advertising budget to about what you would pay for a business card sized ad in one antiquated yellow pages directory.

If this sounds good to you, continue reading this…

You found this very website as a result of this program and technique that I would like to teach you. Now you may not elect to do business with us, but 1 out of about 20 visitors will. Each day 15 minutes a day is allocated to following a specific set of procedures that increase our web traffic resulting in new client inquiries every single day.

We are realizing an increase of over 50% in uniques visits to our website over previous month and I am not talking going from 20 visits per month to 30.  I am talking about going from 180 uniques per day to over 370 uniques a day. We call this technique the “Google Spider Food” technique.  Best of all the web traffic is all relevant traffic, the type of traffic from potential clients that search the Web for services like ours.

This video really demonstrates the technique and shows you the proof of how our system generates enormous volumes of new traffic and new clients to our business.   http://www.youtube.com/watch?v=zL6YwpB0kUE

To learn more call James Greenier at (769) 218-6099.

Are you looking for quality lawyer web page makers? If so, you have found one of the best in the business with Lawyer Success, Inc. Our firm has worked with 7 of the top 10 most trafficked legal websites on the web. We have also worked with over 3,500 law firms throughout North and South America, Europe, and Australia.

Why us? Results Results Results!

Out of the following different service options listed below, which service is most appealing to you? A, B, or C?

A) Cheap website template that costs about $150 per year but generates no phone calls or revenues.  But you have a website to refer people to on other advertising that costs 20-50 times more and is declining in usage.
B)  An attractive custom designed from one of the big names that costs $10,ooo or more per year and generates a few calls a month. Shown on the 1st page of Google for a few keywords. No support, no substantial increases in traffic month after month.
C) An attractive website and 15 minutes of your time per day following a system that generates 1,000s of unique visitors every month and your phone rings multiple times a day with quality prospective clients. You cut out all of your other advertising saving you 10s of thousands of dollars per year.

If you chose option C., call Lawyer Success, Inc. right now at (769) 218-6099 to learn more about our online marketing plans for lawyers. We guarantee new cases or your money back with our lawyer lead generation solutions.

Why spend $50 or $100 for a professional web site templates law firm design style? The problem with templates is that they end up costing you hundreds of thousands of dollars in lost revenues because they are not good for search engine optimization and rankings.  In fact, you will likely ruin your domain name by using a template. Once Google and other search engines rate your website it is very difficult and time consuming to get a domain to respond to better design and optimization techniques.

Most of the attorneys that call us have realized that it was a serious mistake to throw up a templated website with out the proper SEO and content. The realize that it affected not on their rankings but the lost revenues past, present and future were pretty significant.

At Lawyer Success, Inc. we build law firm web sites that perform fantastic in the search engines and generate significant cases for our clients. These websites include all the features you need to generate significant leads at a price that is more affordable than you think.

Call us today at (769) 218-6099 to discuss our law firm web designs with search engine optimization and blog.

The most important and viewed content on your law firm web site is the Home Page.  The content on your law firm’s website Home Page creates interest, credibility and conversion of web visitors into to new clients for you law practice. This is ultimately the first impression or communication set forth between the prospective client and your law firm.   Law firm narratives should address the client’s concerns, fears and challenges that they will be facing.

Most law firm’s make the mistake of writing content that is all about the law firm. This is a bad way of selling the law firm and is offensive to most people. Although we tend to think that if we can just tell people how great we are, they will hire us. But that is simply not true.

The most important step in writing an effective law firm narrative is to create a bond between the web visitor and your law firm. The average legal consumer is apprehensive and apathetic toward hiring and engaging a law firm about their legal situation.  How often do your prospective clients call at the very last moment?

So the point of your initial statements to prospective website visitors should address the typical concerns you hear about on a daily basis at your law firm. Each practice area has different concerns and should be modified appropriately.  For example, a divorce lawyer may want to address the fears of filing for a divorce or the feelings someone may have when they have been served with divorce papers.

When writing you law firm’s website narrative, you should think about your clients’ demographics.  Write a description about the typical web site clients you generate. Think about what they tell you they are feeling or fearing.  This will help you to develop a narrative that is more on point and effective for converting your web visits into clients.

What if we have more than one practice area of law? This is even better. Write down a description of each client for each area of practice. Then review them and find the common characteristics of each. In many cases, they will be completed different however there may be some similarities in characteristics such as tone, worries or fears, urgency in dealing with the legal issue.  Use these commonalities to draft an opening paragraph and then create a specific practice area narrative for each practice area below this opening paragraph.

How important is an effective law firm narrative for web site optimization? Beyond the contextual importance to converting web visitors in to new clients, the content and key phrases utilized within the body of text effects the website’s search engine placement and rankings.  Does it include widely used keywords based on real research or keywords you assume people will use? Keyword selection is critical and can be the difference in 1,000s of additional or lost visits per month costing you in added revenues month after month.

At Lawyer Success, Inc. we have attorney writers who write your website content for you utilizing the very best key phrases, search engine optimization strategies and favor the content in a way that speaks well of your law practice. You will be proud to have people visiting your website and read the quality content we will provide to you at a very minimal cost.

Call us today at (769) 218-6099 or visit our subsidiary LegalContentWriters.com for writing samples and a free quote.

I have spent nearly a decade marketing law firms of all sizes, practice areas and geographical locations and the one question I always ask to potential or existing clients is: “What are you doing that works?”

One of the interesting ideas I picked up from one of my clients, who is one of the most notable criminal attorneys in my home state was about how out of state attorneys find him on the Web. Well of course, being that I am his website designer and SEO specialist I had to know what I was doing right so I could improve upon it for all my clients.

He said, that the referrals he generates monthly from the website from other attorneys (usually out of state) is through the effective presentation of his criminal defense trial success. He said that the most important things to generate high quality attorney referrals was the following.

1. Be found. Make sure your SEO is comprehensive and you are bidding on key phrases on the major search engines.

2. Update the website frequently because it shows that the law firm is well organized.

3. Make sure your attorney biographies are well written as this is one of the most important and viewed pages of your law firm’s site for referring attorneys.

4. List as many testimonials as you can from satisfied clients and from other legal professionals.

5. Display as many of your awards, credentials, published legal works and association memberships as you can.

My client told me that he typically receives calls from the client themselves. The referral typically has already spoken with their attorney and the referring attorney after reviewing my client’s website assures the referral that my client is the one to help them. My client said, its almost like the referring attorney speaks to their client like we have know each other for years after reviewing our website.

If you would like to learn the criminal defense web marketing and out of state lead generation tips that are so good I won’t release on the website. Call me, James Greenier at (769) 218-6099. I have worked with 7 of the 10 most trafficked legal websites on the Web. I also have advised over 3,500 law firm clients since 2000.