Once you start your practice, it’s easy to make mistakes, lose your concentration, or feel the drudgery of every day activities. Don’t despair! There’s something you can do about it starting right now! Implement these concrete steps to eliminate burnout:

1. Write down your goals. List the personal and professional goals that matter to you: career, family, finance, personal and spiritual. List 3-5 priorities under each goal, and be prepared to follow through! Take time each week to review your goals. Get your practice in sync with what you really want, and say bye-bye to burnout!
2. Schedule slack. Law practice is brain work, and you need time to foster your best creative thinking. If you’ve let things slip to the point where you don’t have productive thinking time then you’re robbing yourself. Figure out when you’re most creative, and actually schedule time on your calendar each day with yourself!
3. Use practice management software. It’s here to stay, and it’s helpful, so if you’re not taking advantage of technology to control your practice, you’re short-changing yourself and your law practice. Practice management software is designed to organize, simplify and control your practice, so you can focus on the priorities of practicing law. It will streamline your work and get your documents, files, contacts and calendar under control. It’s easier than you think! The best practice management software is simple to use and yet powerful enough to link every aspect of your work. Command your practice in just a few clicks!

When your practice is under control, you will have peace of mind and avoid attorney burnout. Visit AbicusLaw for more details. Lawyer Success, Inc likes their product!

So how do you get a lawyer with no money? To work for you for free? First I understand that times are tough and legal services are expensive, but do not make a mistake and not hire an attorney. In most cases, if you need a lawyer then hire one. The cost of not hiring an attorney or hiring the cheapest lawyer in town could and most likely will cause you a lifetime of suffering.

Any very important legal situation that could potentially alter the rest of my life would make me figure out a way to scrounge up the money needed to hire a good lawyer! Again legal issues can affect you for the rest of your life and without a reputable and experienced lawyer, the damage of not having a good lawyer could be very costly.

However here is the information on how to get a lawyer with no money.

- Start by find the right attorney first. Do you need a divorce attorney? Do you need a car accident lawyer?

- Some lawyers only charge by contingency fee basis which means some cases they only get paid if they collect money for you.

- Ask your local Bar association for a list of pro bono lawyers in your area.

- Do you have a skill that an attorney may trade for legal services?

- Do you know someone in your family or friend’s family who is a lawyer?

- Do you have property that could be used instead of making a payment?

- Can you find a part time job to pay for the legal services? A lawyer might be able to get you a continuance in order for you to raise the money.

- Ask family and friends to help you or do odd jobs for friends and family to raise the money.

- Visit your local Labor Ready or Manpower job sites to earn some quick dollars.

- Do you ave a news worthy case? Some cases change the case law or grab headlines. If so, there would be many great attorneys willing to work you case for the opportunity to gain notoriety or to set a precedent.

The point is that you can afford an attorney if you put forth the plan to make payment arrangements, get a continuance, ask for odd jobs, etc. Remember the cost of not having a lawyer or a good lawyer could cost you much more in the long run!

I hope this may help be able to obtain a good attorney. Lawyers are important when you face serious legal issues.

So you need a lawyer and you do not have the money to pay for one. So how do you get a lawyer to work for you for free? Let me just say this… If I really needed a lawyer for a very important legal situation that could potentially alter the rest of my life I would make the extra money I could to be able to find a good lawyer! Legal issues can affect you for the rest of your life and without a reputable and experienced lawyer, the damage of not having a good lawyer could be very costly.

However here is the information on how to get a free lawyer.

- Start by find the right attorney first. Do you need a divorce attorney? Do you need a car accident lawyer?

- Some lawyers only charge by contingency fee basis which means some cases they only get paid if they collect money for you.

- Ask your local Bar association for a list of pro bono lawyers in your area.

- Do you have a skill that an attorney may trade for legal services?

- Do you have property that could be used instead of making a payment?

- Do you ave a news worthy case? Some cases change the case law or grab headlines. If so, there would be many great attorneys willing to work you case for the opportunity to gain notoriety or to set a precedent.

I hope this may help be able to obtain a good attorney. Lawyers are important when you face serious legal issues.

LegalContentWriters.com is a newly released website that offers the most value for any attorneys hard earned money. They offer search engine rich and unique web content to your website! What I love about adding fresh content to my sites is the fact that it is an investment that pays off month after month!

Why pay for clicks? Once you have spend your money on clicks, that money is gone forever. With SEO content, your ad spend continues to drive new business each and every month. Plus you traffic increases month after month because the articles and web content is still on the website generating traffic.

Adding content also increases your website’s rankings with a well optimized website and content that is written for website visitors but is also written for the search engines. Keyword research is also very important as it will help you to write content that actual people are searching for. If you are interested in having someone write new content or law firm articles for your website than visit Legal Content Writers today to check out their lawyer writers, pricing and content samples. You may also call (769) 218-6099 for a free consultation and rate quote.

New York Lawyer Ad Rules – Reform is Here. http://www.lawyersuccess.com/blog/2010/03/26/new-york-attorney-advertising-rules-lose-ground/

Proposed ammendments to the Rules of Professional Conduct that govern lawyer advertising and communications by lawyers with prospective clients in the State of Virginia are designed to prohibit attorneys from making any in-person solicitation in all areas of law, not just legal issues stemming from personal injury cases.

A recent decision by the U.S. Court of Appeals for the Second Circuit in Alexander v. Cahill on March 12, 2010 further progressed the idea that the legal industry will see even greater protection of First Amendment rights for lawyer advertising and solicitation of clients. Although the recent decision does not set aside New York’s thirty-day ban on direct unsolicited communications with potential clients in regards to potential personal injury and wrongful death actions, the Court of Appeals did however side a side many prohibitions on lawyer advertising such as the regulation of commercial speech that was purportedly false or deceptive.

To summarize, the Court of Appeals decided that a many of provisions governing lawyer advertising were indeed unconstitutional such as:

1. Client testimonials are not inherently misleading. While they could mislead if they suggest that past results indicate future performance, not all need do so.

2. Portraying a judge in an advertisement is not per se false, deceptive or misleading. What would be of concern is the implication that the attorney has the ability to influence the court improperly.

3. Banning gimmick type of ads such as humorous or “attention grabbing” features is not appropriate: “[q]uestions of taste or effectiveness in advertising are generally matters of subjective judgment.” Indeed, “[g]immicks . . . do not actually seem to mislead.”

4. An outright prohibition on the use of nicknames, mottos or trade names that imply the ability to obtain results in matter is not appropriate. The Court also noted that slogans or nick names such as “The Heavy Hitter” would indeed be prohibited even though it does not appear to be at all misleading.

Although this decision only applies to New York lawyer advertising rules, many states with will feel the pressure to uphold similar rule changes to protect the First Amendment rights of commercial speech.

As the internet become THE way most people research and find the information they are seeking, it is of the utmost importance that lawyers take advantage of this trend and create lawyer blogs with content that attract the people who are looking for them.

This seems like a basic, almost redundant, statement.

Yet the majority of websites and blogs, especially professional blogs such as lawyer blogs, are so focused on “looking good” that they forget about who the website is for.

Your lawyer blog design and every single entry made must be aimed at persuading your clients that you are the lawyer that they want. Blogs can be very effective in answering questions, educating and informing your clients.

All the while, you are building yourself up as a credible, competent lawyer.

To create a blog that is effective there are specific steps that you must do. (After all, there are hundreds if not thousands of blogs that are completely ineffective- we are avoiding that out come!)

First, every word and graphic used MUST be aimed at your client. Write with them in mind. What are they concerned about? What are they looking for? You have the solution to their problem. Give it to them.

Second, don’t write to impress. Write to inform.

In doing so a peculiar thing happens. Your ratings on Google and other traffic sites will go up. That is because Google and other search engines are looking for content driven web pages and blogs. Google knows what your clients want- valuable, informative content.

In addition to filling the blog with valuable content, the content must be easy to understand. Lawyer jargon needs to disappear and the site needs to be written and presented in a way that the client with no legal history can not only understand it, but process and engage with the information.

In addition, the blog must be clean and readable. Do not focus on fancy graphics. Keep them to a minimum. Over and over, consumers report they do not like a “squishy” or “messy” site. (Think about the Google homepage- almost completely “clean”).

Studies show the consumer spends approximately 10 seconds on a page before clicking somewhere else or moving on. Just 10 seconds to capture someone’s attention.

Make sure your attorney blog design pulls in and captures the attention of your readers. With effective writing, readers turn in to customers.

Most attorneys’ blogs won’t be able to do this. It is not because it is a highly complicated or difficult task. But there are certain ways to format an attorney’s blog and write content that have proven time after time to attract and gain customers.

It is not a secret- it is simple direct marketing. Aiming your message at the people who are looking for you with the right words and design.

It is essential for your attorney’s blog to not only survive but thrive on the web.

The worst thing you could do is to invest hours and hours developing and writing a blog only to be buried at number 86,456 on the search engine’s lists.

At Lawyers success, we can help set up a blog site that is not only effective in attracting search engines to notice your blog, but attract customers as well.

We can teach you how to write content that is attractive to both search engines and customers.

Or we could do it for you. At Lawyer Success, we have lawyers who write content and articles specifically for blogs and websites, creating lawyer blog designs that connect with your customers.

Get in the online game. And come out on top.

For a free consultation concerning blogs for attorneys call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning blogs for attorneys call us today at (769) 218-6099.

You have made the big jump. You have decided to build a website.

You have also decided to hire a web designer to build and design it for you.

Smart move. Today’s technology advances and changes at a moment’s notice. It is much easier to hire someone who keeps themselves up to date with the knowledge to build and make changes to a website quickly and efficiently. You should be commended on your decision to outsource tasks others can do so you can focus on building your law practice.

But there are still some decisions that need to be made.

The importance of choosing your web designer carefully cannot be overemphasized. Too many people have paid extraordinary amounts of money for websites that did not attract the right customers or did not present the image the lawyer wanted.

Here are some guidelines to help you through the process or hiring a web designer.

Before you Begin

First, decide on the design and layout. Remember, you are not building a site for the masses. You are carefully creating a professional site for people who are looking for the services that you provide.

What do you want your site to look like? Is your content written or do you need to hire a copywriter to help you formulate the copy of the site?

Ask colleagues for referrals to find a web designer. You probably will receive helpful feedback regarding efficient web designers as well as the designers to avoid. Your goal is to find a website designer who designs webs for lawyers and their law practices.

Finding a lawyer website designer can be risky because there are many inexperienced designers on the Web. Hiring a freelancer may seem attractive because the price may be significantly cheaper. A word of caution here- you can either strike gold hiring a freelancer…or not. Many freelancers are novices starting out their business.

Before making the decision to hire someone, ask the following questions:

• Do you have a portfolio? How much experience do you have creating websites for lawyers and other professional practices?
• Do you know what the ethics rules are in my state regarding lawyer websites and advertising?
• How long does it take for you to make a change to my website?
• Depending on the type of site you want, is the web designer able to add extras such as a blog, video spot or audio script?
• Will he or she be around to help with technical problems?
• If not, can they recommend a tech person to help with follow up?
• Does the web designer know how to place Meta tags and key words to attract search engines?
• Do you have a logo already? Are you expecting the designer to create a logo for you? Are they experienced at logo design and the concept of branding?

Great! You found someone to put the site together for you! Now, before you let go of the reigns, be careful to be specific with expectations and

• What are all the costs associated with working with the designer?
• How long will it take?
• Will he/she do make changes if you are not happy with the final product?
• Do you have at least 3 references of like area of practice?

Hiring a web designer to put an online face to your presence is a big deal. They are creating the visual “first impression” for your customers. However, when you do your research and hire a web designer who is familiar and comfortable with developing professional web you can have peace of mind that they will create a site that will help create a professional image of the services you provide.

While this article may give the appearance that finding a good web designer is easy, it may be more challenging than you expect.

One recent client of our said, “I made a few blunders starting out and paid a mint of money for a web site that I ended up shutting down and now I am having to start from scratch all over again.”

We hear from attorneys all the time who state, “I made the mistake of thinking the designer could create a site that I told him about even though his portfolio did not have any web sites that I liked or emulated my business.”

Unfortunately that happens all too often.

When developing Lawyer Success, I wanted to save others the frustration I had experienced by collecting a team that could comprehensively create an entire website especially for lawyers.

At LawyerSuccess.com we specialize in doing everything from building a site, writing the content and attracting customers to your site.

We would be privileged to help you with your site.

For a free consultation concerning hiring a web designer call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning hiring a web designer call us today at (769) 218-6099.

The content on your lawyer website is the most important part of your website.

The content will change what customers find you and how long they stay.

It’s not the graphics, fonts, layout or logo that brings clients to your website. All those things may help and add value and credibility to your impression as a lawyer, BUT they will not get you the client.

On the web, content rules.

There are two reasons why content is priceless on the web.

First, content is what the search engines search to decide what kind of value your website brings to your customers. Search engines such as Google have one goal in mind- what kind of value is the website to our audience? Does it provide what the people are looking for? The more valuable your content is, the higher rank your site will get on the search engines.

Second, your content will gather your clients. Factors such as the design of your website, the readability of your pages, and the

This does not mean you have loud, annoying sales copy on your website.

Good content writers know this.

Think of writing content for your website in terms of hunting and fishing.

When you go hunting, the animals run and hide! They hear you coming. They know you spell DANGER and run for their lives! Of course, you run after them, attempting to shoot and catch the little critters.

Sales copy has that effect on people. You want to avoid that at all costs as you write the content for your website for attorneys.

Now, think of fishing. When you throw the line out in the water with the enticing bait on the end, do the fish swim away or come to take a nibble?

The curious fish approach the line. He is not sure if he wants it or not but the offer looks appealing. It looks like the answer to his problem.

Of course, the fishing analogy breaks down at this point.

Because, unlike the fisherman who wants to catch the fish to show off or to eat, you want to “catch” your clients because you have a valuable service to provide to them.

The “bait” you offer as a lawyer is the solution they need for the problem they currently have.

The biggest mistake most professionals make when writing content is focusing on them when they should be focusing on their clients. Don’t show off your services, show your client how your service solves their problem.

You must write your copy from the point of view of the client. They search the internet thinking about themselves, about their problem, about their circumstance and how they are going to fix it.

The breakthrough moment arrives when the client resonates with your content. When their response is, “wow, this lawyer knows what I’m going through.”

This is the bait that lures the client in.

Now, the bait may come in other forms as well.

The bait can be the unique service you provide, your USP- unique selling proposition, the way you stand out from the other lawyers in your field. The bait could be a subscription to your e-newsletter or a special report, a special price or fee waiver.

Whatever it is, remember your client is looking for specific answers when they look for you.

Remember the rules of direct marketing. Make a call to action to your potential clients. Always include an offer. This is not a hard sell, this is a smart sell. For you and your clients.

Otherwise, the fish that come to your side of the pond will grow disinterested and find more alluring bait elsewhere.

When you sit down to write your content, focus on fishing!

Writing valuable content for your website takes a lot of time. To focus your business on your law practice, enlist the service of a content writer for attorneys who can write what you need.

At Lawyer Success, our writers are lawyers who are familiar with the content you need, including legal terms, ethical rules for lawyers and state laws and regulations.

We can save you time and provide content that will not only interest and please your customers, but drive the traffic to your website.

For a free consultation concerning content services for your attorney website call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning content services for your lawyer website call (769) 218-6099 to discuss your project today.

As times have gotten tougher and income is more difficult to come by, more and more businesses are returning to direct marketing skills to bring in more (and better) business. The concepts of direct marketing are tried and true- they have specific methods of measurement so that the results of marketing efforts are evident.

No guessing. The facts are right there in front of you.

For whatever reason, direct marketing tends to cause squeamishness in the business world. Maybe because of the lack of glamour, luster and ego involved in it.

Direct marketers are not concerned with any of that. They are driven by one thing: RESULTS.

Selling. Getting a customer. Delivering a product or service. Making the customer happy. Collecting money. Repeat. Again.

See how boring this can be? (especially if you do not like money!)

This is how you need to direct your law practice if you want to not only survive as a lawyer but thrive!

Run your law practice like a business and you will never lack for satisfied customers.

A Three Step Process

James Greenier, marketing maverick, employs basic direct marketing to every business he works with. He produces stellar results every time. One of his most effective tested theories is:

Right Message to the Right Audience with the Right Media.

If you mess up just one of those variables, you run the risk of missing out on profit and clients.

Marketing is the lifeline of your business. If you are not putting yourself out there in front of prospective clients, you won’t have any. However, there is no need to advertise to every person. You don’t want every person to call you for business.

Now that we have established the right message-right audience-right media concept, let’s make sure that you can do it.

What is your right message? In direct marketing terms, what is your unique selling proposition, the skill set, values or contributions that you bring that cause you to stand out from your competition?

Keep in mind that this is not about faster or better. This is about different, the extra effort, service, product or skill that you alone possess.

Once you figure out what sets you apart, craft a couple of sentences to explain it. These 2-3 sentences do not reflect EVERYTHING your law practice does. The USP states why you are different as an attorney. A lawyer’s well crafted USP will attract clients because they have immediately become aware of what the attorney can do for them.

Next, use your USP to drive your marketing campaign. Nobody wants to be sold, but they do want to have their needs filled. Use your USP to talk to the right customers about how you can solve their problems and meet their needs.

Figure out where the majority of your business comes from and focus on your target market. Put your advertising dollars to work there.

It Takes Time but it is Worth It

It is not difficult to stand out from the crowd because most lawyers don’t.

Be a lawyer that stands out with these simple steps.

So, to recap: figure out your USP. Once you have your USP, use it as your marketing message. Identify who your target audience is and where they are and what they read. Advertise there.

It will take some time. Developing effective USP’s, finding your target audience and marketing specifically to them can be a tedious process in the beginning. Especially if this way of business is new to you.

There is no need to reinvent the wheel. At Lawyer Success, we focus our business on improving your business. We can extract what is unique and different about you and focus your marketing in the right direction while you focus on your law practice.

Once the clients start pouring in, there may not be much time for anything else.

For a free consultation concerning marketing tips call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning marketing tips call us today at (769) 218-6099.

Having a website is imperative to remaining competitive in today’s marketplace. People turn to the internet to find what they are looking for.

A benefit of the internet is that your web page stays in the same spot (unlike business cards which have the unfortunate habit of ending up stuffed in a drawer or under the front seat of the car). Your clients can come back to your site again and again.

The appeal of your website to bring your customers back is caught up in the information and the look of your website.

I probably don’t have to sell you on the importance of a website. However, I want to persuade you on the importance of the design of your web pages.

While initial thought may be to create a website that can be described as “cool”, “trendy” or “award winning,” you want to stay away from that. Instead, build an info-filled website- a website filled with the information your potential clients are looking for.

What are Clients looking for?

The websites that have the most traffic are the websites that provide the most useful information and help to a client.

People are looking for answers to their questions and problems. The internet is the place where they search. Your web pages should be a place where you give.

The web page needs to have what the client is looking for immediately as they open the page.

The webpage can be as simple or complex as you want to make it. Just remember the wants of your clients as you create the design.

You want them to want to come back. You want your clients to think of you as a credible, helpful, knowledge-filled, problem-solving lawyer. You want your name to be who they think of first when they have a legal problem or are recommending legal services to someone.

Getting Outside Help- Web Designers and Consultants

You may decide to hire a web designer. Unless you are a whiz and enjoy computer programming and web design as a hobby, it is recommended to hire someone to put it together for you. You will save yourself a headache!

Even though the web designer will create the website and individual web pages, you will need to oversee the direction and “look” of the sight.

Remember- you know the clients you want to work for. You know their mind set, their fears and anxieties and needs. You know how you can help solve their legal problems whether it is getting a new S Corporation off the ground, putting together a living trust or getting answers for legal help with their taxes.

Because you have the knowledge of this vital information, you need to direct the web designer’s work.

Most Important of All

Your website should show your client that you have the solution to their problems.

They should know you are their answer in a matter of seconds.

Otherwise, their clicker-happy finger is bound to go to a different page.

The goal of each web page is to persuade the reader to TAKE ACTION!

Maybe the action is to submit their name and email to receive further information. Maybe the action is to finish reading the page and click on the next page.

Whatever the desired action is, persuade the client to take it.

For a free consultation concerning web page design call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning web page design call us today at (769) 218-6099.

We are always looking to build a network of quality legal or law related link exchange partners for our websites and our clients’ websites.  We are actively pursuing relationships with attorneys or web designers or SEO experts that can actually perform the link exchange on their legal related website(s).  This way we can stay in contact and exchange links.

We prefer pages to exchange links not be in a Link folder or Link Exchange Program.  We would want to only exchange with sites where we would be on a quality web page. Preferably we would want to be able to write a paragraph of content to include the link.

If you truly understand link building and SEO you should understand what we are looking for. This can be a very mutually beneficial relationship for us and our clients! If interested call James Greenier at (769) 218-6099.

In the popular book, “The Four Hour Workweek” Timothy Ferris makes the very impressive argument for outsourcing everything that can be done by someone else. He emphasizes the importance of delegating tasks to focus on the things that you do the best.

In summary- the most streamlined, effective, productive people are the ones who know how to delegate.

While most of us have no intention of trying to shave our workweek down to four hours, we do have the desire to focus on our energy and attention on what we do best. As a result, the other tasks on our lists may get delayed, avoided, or (hopefully) delegated.

Writing content should definitely be on your list to hire out on.

These are the top 7 reasons you should hire a content writer for your attorney website:

1. The web has become complicated. Now, you don’t just have to write intelligently to get your readers attention. Studies show the average reader on a website gets bored and clicks away from a website in about 10 second IF they don’t see what they want. You essentially have to reel in the reader into your copy when they find your web site. A content writer knows the methods to get people to stay.

2. Readers are smart and task oriented. They come to the Internet to find something. Unfortunately, most websites are not user friendly. An experienced content writer knows WHAT the reader is looking for and HOW to write it so the reader feels they have found what they wanted.

3. Search engines like Google and Bing send out “spiders” to search websites for original and helpful content. They look for “key words”- words that repeat themselves or “key” your website to people. There are specific methods to insert keywords into your content, causing the search engines to pick up on the specific words, increasing your rating on the search engine ladder.

4. Writing can be tedious. It typically takes hours to write content for an effective website.

5. Good marketers know that people make decisions from their heart, not their head. Your content writers must be aware of the needs people have when looking for a lawyer. These needs ultimately trump the logical decision making brain. This must be reflected in the website to secure leads.

6. Professional websites are different from other websites. It is essentially your business card and your first impression for your future customers. A professional content writer is aware of what the consumer is looking for in a professional attorney’s website and what they should find. He writes from the reader’s point of view.

7. Different perspectives. As a lawyer, you want to grow your business by helping people with your services. Your future clients want to achieve their goals (in a legal case, they need an attorney to reach those goals). The content writer writes with the client’s goals in mind.

Ultimately, the content writer for your attorney website creates a strong selling website by keeping your clients as their focus and your services as the benefit.

Could you learn all of these things? Of course you could! But I wouldn’t recommend it. Becoming an expert at internet marketing and copywriting would take hundreds of hours. These are hours that you could spend doing what you do best: practicing law and helping people.

Furthermore, at Lawyer Success we employ legal content writers who are lawyers and are familiar with not only the writing aspect of an attorney’s website, but the sensitive legal issues and state laws that you deal with and an understanding of legal consumer needs.

When we handle your content, you can be assured that not only are you getting quality content, but it is being handled in the most professional way possible.

For a free consultation concerning hiring a legal content writer for your website call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning hiring a content writer for your web site call us today at (769) 218-6099.

Marketing has gotten to be a complicated beast. Just the idea of marketing sets non-marketing professionals running in terror.

Does this sound like you? How much time have you spent finding new clients and advertising your services in the last 6 months? Do you have a measurable way to evaluate the return on your marketing? Do you know exactly how much your advertising dollars and efforts have returned in investments?

It does not have to be like this.

In its simplest form, marketing is letting the right potential clients know that you are there in a way that they can hear and see you.

It is being at the right place (where your customer is) at the right time with right message.

However, there is so much marketing noise nowadays that the “hearing” part can be difficult.

Consider the myriad of marketing possibilities in front of you: blogs, articles, SEO, PPC, lead generation, pay per click, Google ad sense, pay per lead, attorney directories, driving traffic, advertising on legal websites, content writing. It goes on and on.

All of these marketing tools are covered under a big umbrella called internet marketing.

While traditional methods of marketing- advertising in newspapers, ads, phonebooks and billboards- still exists, most of today’s marketing goes online.

Why?

Because the internet is the place where people go to find information to solve their problems.

How easy are you to find on the Web?

If your law practice specializes in equipping start up businesses, do entrepreneurs and small business owners find you when they do a search on Bing or Google?

Why not?

Fortunately, there are ways to measure and evaluate what marketing tools work and what do not. Unfortunately, you can spend an awful lot of your valuable time and money into marketing methods that don’t provide you with the results that you want.

With the right tools, you can position yourself on the web to be seen by the right potential clientele. Resist the spam in your inbox promising the number one spot on Google. For a small fortune, many online marketers boast a magical system that boosts your ratings. At best you will feel good about the amount of money you spent on a marketing campaign that doesn’t have a methodical or logical approach. At worst, you could be kicked out of the search engine system for life if the marketer illegally attempts to boost your rating through bogus scams and “blasts” in an attempt to raise your rating.

To avoid that, it is best to consult with a marketing firm that specializes in your business. For lawyers, working with a lawyer driven marketing business will add extensive value to your company. You will be able to see their history and track record with other clients. You can look at their portfolio and see how they have helped other lawyers increase their online presence and business.

Marketers who specialize in specific fields are familiar with the specific needs you have:

· the laws and regulations that lawyers need to abide by

· legitimate and measurable ways to drive traffic and collect leads that can be followed up on

· lawyer “jargon” that needs to be broken down in a way the client can understand

In a highly competitive market, you have the ability to stand out through an effective marketing campaign. Remember, you don’t want to throw yourself at potential clients. Instead, you want to show what sets you apart and gather clients in.

How can you stand out in the crowd of other lawyers and attorney’s vying for your prospective client’s attention?

Make sure you use the right tools! Getting the help of a marketing consultant who is trained to market attorney’s services may be what you need to get the right clients and start the climb to the top of your niche.

Collaborating with the right people can be the difference maker in your business. It will also save you stress, anxiety and hours of valuable time that could be devoted to your business.

After all, when it comes down to the rubber hitting the road, marketing is about building relationships with your customers.

For a free consultation concerning the most effective marketing tools for your practice, call us today at (769) 218-6099.

At Lawyer Success, “Your Success is Our Business.” Each new client is treated as if they were our only client and we understand that your success with our services is our responsibility and is critical to a long term client for our company. Lawyer Success, Inc. was founded by law firm marketing expert James Greenier. Over the past 11 years, Mr. Greenier has personally worked on, developed or consulted with 7 of the top 10 most trafficked legal websites on the Internet. He also served as the primary web marketing advisor for over 3,500 law firms. He will be your primary contact at all times and will develop the strategy for for your project. He will also personally supervise and participate in your project to ensure that you receive the highest level of service, support and performance. For a free consultation concerning marketing for lawyers call us today at (769) 218-6099.